Business Models articles

Why Free QR Code Sites Ask for Your Email Before Delivering the QR Code

You finish designing a QR code, click Download, and get a surprise: the site wants your email address first. Sometimes it asks you to create an account. Sometimes it promises to “send the file” even though the QR code is already visible in your browser. Sometimes the download works, but only after you verify the address or begin a free trial. That creates an obvious question: Why does a free QR …